Website Experience Sr. Director

Your wellbeing, our mission. Join a company shaping a healthier world. GET TO KNOW US At Wellhub we're revolutionizing workplace wellness. Our platform connects employees worldwide to the best partners for fitness, mindfulness, therapy, nutrition, and sleep—all in one simple subscription. Headquartered in NYC with team members in Europe, North America and South America, we’re on a mission to make every company a wellness company. We believe work should be fulfilling, inspiring, and balanced. Here, you’ll find a team that values wellbeing, collaboration, and different perspectives, where passion and creativity push boundaries to create real impact. Your contributions will help shape a healthier, more balanced world for you and millions of people globally. Join us in redefining the future of wellbeing! THE OPPORTUNITY We are hiring a Website Experience Sr. Director in our Marketing Operations area in Brazil or the US (Remote accepted) ! Reporting to the VP of Marketing Operations, this role owns the evolution of Wellhub's website — from a traditionally-managed site to an Agentic Website Experience and Operations model, where AI agents increasingly handle content assembly, personalization, identity resolution, and optimization, freeing the team to focus on strategy, judgment calls, and the exceptions that matter. This is a hands-on strategic role: owning the roadmap, design, testing, data, and execution, and leading product managers, UX designers, web analytics, and developers to deliver on that vision. You're expected to have a real point of view on where agentic AI creates leverage on a website versus where it introduces risk, and to be able to defend that point of view to technical and non-technical stakeholders alike. YOUR IMPACT Lead the vision, roadmap, and strategy for Wellhub's website experience, driving its evolution toward an Agentic Website Experience and Operations model — where AI agents increasingly handle content assembly, personalization, and optimizat